Clients who wish to individually design their prancing horse with the guidance of a highly qualified Ferrari Sales Specialist can do so in Italy’s finest Atelier, Maranello the home of Ferrari. It is an exquisite opportunity where clients can experience and feel the exclusive fabrics, leathers, paint colours and accessories that will be used in their very own Ferrari. The Atelier Ferrari is a special, sophisticated, and truly exclusive studio space, however what happens when a client can’t reach Maranello, or the showroom?
Our Testa Rossa award winning sales executive Rob Cole, from
Jardine Colchester Ferrari adapted the process so that our client could create
their 812 Competizione in the Atelier lounge remotely, without losing any
distinguishing personal touches! This was an outstanding display of trust in
our Jardine Colchester Ferrari family, and truly signifies the strong
relationships we have nurtured with our clients. On this occasion, the client
specifically asked to work with Rob, as he wanted his valuable and dependable
insight on his design decisions.
Together, Rob and the client embarked on a truly unique design
journey with where they collaborated to bring this very special prancing horse
to life. The client had some particular ideas, as he wished to imitate the
specification of his LaFerrari as closely as possible, but also incorporate
some individual touches which with Rob’s expert guidance, they accomplished.
Every tiny detail was considered throughout the experience. The Argento
Nurburgring (Silver) livery was added to compliment the Bianco Fuji exterior
veil and the exciting expanses of visible carbon. Dark Grey wheels were chosen
specifically to flatter the Charcoal Alcantara interior. To pay homage to the
clients LaFerrari, red detailing was added both externally and internally, with
red Brake Callipers, Seat Piping, Stitching and the iconic Tyre script.
Such was the level of trust in Rob, the client refrained from
asking for pictures of his prancing horse and patiently waited for the moment
of reveal when he was able to visit the showroom. Our client was delighted with
how his specification had come to life, and with the distinct, little touches
that Rob, and the team had exclusively created for this unique 812 Competizione.
To further enhance the handover experience, Rob and the Jardine
Colchester Ferrari family took the time and care to position our client’s new
812 Competizione next to his LaFerrari in the showroom. A thoughtful, and very
personal touch that made this a particularly exquisite and emotive handover
experience.
If you would like further information regarding our Atelier
services, please contact the Jardine Ferrari family at
sales@colchester.jardineferrari.co.uk or sales@sevenoaks.jardineferrari.co.uk